Fog Fest this Sept. 26th and 27th, 2026

Lytt Takes The Stage as Presenting Sponsor at Fog Fest 2024


Robby Bancroft and John Beckmeyer pose with Brett Chapman (middle), owner of Lytt.

Pacifica, CA July 17, 2024 — Fog Fest Organizing Group (FFOG) is proud to announce Lytt as our presents sponsor for the 37th Annual Pacific Coast Fog Fest, taking place on September 28th and 29th along Palmetto Ave. in beautiful Pacifica, California.

Lytt’s partnership with Fog Fest demonstrates its commitment to community engagement and support for local events that bring people together. Lytt Director of Operations Holly Smallie says, “Pacifica made us successful and you know it’s your community that rallies around us and nothing’s cooler than being part of our community.”

The festival will feature live music, local artisans, food vendors, a parade, and family-friendly activities — all set against the iconic coastal backdrop that gives Fog Fest its unique spirit.

Lytt’s contribution to Fog Fest empowers FFOG to raise more funds to help meet rising production costs and give back to the local community non profit groups that help make the festival possible.

“We are very grateful for Lytt’s continued support,” Fog Fest President John Beckeyer says, “[Lytt] plays a vital role in ensuring the continued success of this long standing tradition”.

The festival itself will offer a weekend filled with live music, artisan booths, food vendors, family-friendly activities, and the ever-popular kick off parade. Proceeds from Fog Fest will be given back to local nonprofits, helping to strengthen our local community.

To learn more or get involved, please visit PacificCoastFogFest.com. Follow Fog Fest on Facebook and Instagram for additional information and updates!

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Celebrating 39 Years September 26th & 27th 2026

10am - 6pm on Palmetto Ave. in Pacifica.
Admission is Free!

About the Fog Fest

The Pacific Coast Fog Fest each year promotes the City of Pacifica, attracts visitors, celebrates our community and raises funds for local community groups. Now over 35 groups benefit and to date, an amount of $1,250,000 has been donated back.

The Fog Fest was created in 1986 to promote Pacifica and to celebrate our marvelous coast. The last full weekend of September was chosen because historically the weather is unbeatable. The Fog Fest kicks off Saturday morning at 10 am with the Parade, honoring the local community and a competition for best float. Then stay and enjoy our Arts and Crafts booths, Food and Beverage booths, Music & Entertainment, Family Fun Fest and a variety of other activities.


Learn More about Fog Fest

Thank you 2026 Sponsors!