Fog Fest returns September 28th & 29th, 2024

Fog Fest Fundraiser Sets Organizing Group on Track to Flourish

Pacifica, CA May 23, 2024 — Fog Fest Organizing Group (FFOG), the all volunteer community group behind this year’s annual Pacific Coast Fog Fest, would like to thank everyone who attended the first official fundraiser to help #SaveFogFest. Over 200 community members showed up to Winters Tavern last Sunday to enjoy live music, sunshine and good vibes for a great cause.

“I was thrilled to see how many people came out to show their love for our longtime tradition” says Kim Lerohl who recently joined in on the efforts and organized the fundraising event. “The generosity shown was a perfect example of how tight knit our community really is” she added.

Lerohl is still working to track down the final silent auction winners but early reports show that she and her fellow community members were able to raise over $9,000! As a reminder, all funds raised benefit Fog Fest to help cover rising production costs and ensure the 35+ local non profit community organizations, who volunteer on the day of the fest, receive money for their work.

Fog Fest President John Beckmeyer hopes to address community concerns and share more information in the coming month as his team gears up for a few more fundraisers while still also planning the 37th Annual Fog Fest set for September 28th and 29th along Palmetto Ave.

“We understand how much Fog Fest means to the fabric of our community and we are working diligently to offset the increased costs to keep it alive” Beckmeyer says. “We have seen the commentary online from concerned community members and are working on a FAQ sheet to help better explain how it all works” he notes.

FFOG also wants to extend a heartfelt thank you to Kim Lerohl, all the bands that donated their performances — Offshore Winds, Public John, Native Elements, Midnight Mixtape, and Whisper to Thunder and of course the owners of Winters Tavern CJ and Corinne for hosting and contributing to the event. Also sending a special shout out to Kelli Collins for providing the tacos, Lola Carr for donating the Quirk seltzers, and Chasta and Dennis Willis from Soundwaves TV for helping out with promotion.

A more formal announcement discussing this year’s budget, how the vendor program works, and who is currently serving on the board and its sub committees to follow soon after the groups next board meeting in June. In the meantime, you are encouraged to follow Fog Fest on Facebook at and on Instagram at @fogfestival for general updates. If you want to learn more or get involved then please visit Fog Fest’s website at


Celebrating 37 Years September 28th & 29th 2024

10am - 6pm on Palmetto Ave. in Pacifica.
Admission is Free!

About the Fog Fest

The Pacific Coast Fog Fest each year promotes the City of Pacifica, attracts visitors, celebrates our community and raises funds for local community groups as well as the “Gift for Pacifica Fund.” Now over 50 groups benefit and to date, an amount of $1,250,000 has been donated back.

The Fog Fest was created in 1986 to promote Pacifica and to celebrate our marvelous coast. The last full weekend of September was chosen because historically the weather is unbeatable. The Fog Fest kicks off Saturday morning at 10 am with the Parade, honoring the local community and a competition for best float. Then stay and enjoy our Arts and Crafts booths, Food and Beverage booths, Music & Entertainment, Family Fun Fest and a variety of other activities.

Learn More about Fog Fest

2023 Official Beer Sponsor of Fog Fest

805 Firestone Walker Beer  

2023 Stage Sponsors

Vinefast Logo   Lytt  


Recology Waste Zero   City Toyota   Serramonte Ford   Direct Mortgage Funding Pacifica   Tri Counties Bank   Moose Lodge   Path Water