Fog Fest returns September 28th & 29th, 2024

Fog Fest Fundraiser Sets Organizing Group on Track to Flourish

Pacifica, CA May 23, 2024 — Fog Fest Organizing Group (FFOG), the all volunteer community group behind this year’s annual Pacific Coast Fog Fest, would like to thank everyone who attended the first official fundraiser to help #SaveFogFest. Over 200 community members showed up to Winters Tavern last Sunday to enjoy live music, sunshine and good vibes for a great cause.

“I was thrilled to see how many people came out to show their love for our longtime tradition” says Kim Lerohl who recently joined in on the efforts and organized the fundraising event. “The generosity shown was a perfect example of how tight knit our community really is” she added.

Lerohl is still working to track down the final silent auction winners but early reports show that she and her fellow community members were able to raise over $9,000! As a reminder, all funds raised benefit Fog Fest to help cover rising production costs and ensure the 35+ local non profit community organizations, who volunteer on the day of the fest, receive money for their work.

Fog Fest President John Beckmeyer hopes to address community concerns and share more information in the coming month as his team gears up for a few more fundraisers while still also planning the 37th Annual Fog Fest set for September 28th and 29th along Palmetto Ave.

“We understand how much Fog Fest means to the fabric of our community and we are working diligently to offset the increased costs to keep it alive” Beckmeyer says. “We have seen the commentary online from concerned community members and are working on a FAQ sheet to help better explain how it all works” he notes.

FFOG also wants to extend a heartfelt thank you to Kim Lerohl, all the bands that donated their performances — Offshore Winds, Public John, Native Elements, Midnight Mixtape, and Whisper to Thunder and of course the owners of Winters Tavern CJ and Corinne for hosting and contributing to the event. Also sending a special shout out to Kelli Collins for providing the tacos, Lola Carr for donating the Quirk seltzers, and Chasta and Dennis Willis from Soundwaves TV for helping out with promotion.

A more formal announcement discussing this year’s budget, how the vendor program works, and who is currently serving on the board and its sub committees to follow soon after the groups next board meeting in June. In the meantime, you are encouraged to follow Fog Fest on Facebook at and on Instagram at @fogfestival for general updates. If you want to learn more or get involved then please visit Fog Fest’s website at

Fog Fest Fundraiser set for this Sunday at Winters Tavern starting at 1:00PM

Pacifica, CA May 17, 2024 — You’re invited to A MOST EXCELLENT FUNDRAISER TO #SAVEFOGFEST this Sunday, May 19th 2024 from 1pm to 7pm at Winters Tavern — 1522 Francisco Blvd. Pacifica CA 94044.

Join us for live music, food and drinks, silent auction, and more. Your $25 ticket includes food donated by P-Town Catering & Pop Up and a Quirk Seltzer drink donated by Boulevard Brewing Co.

Can’t make it? Donate directly to show your support!

All proceeds benefit Fog Fest to cover rising production costs and to give to our community — which since FFOG’s inception in 2000, has awarded over 55 participating nonprofit community organizations over $1.25 million.

To learn more or get involved, please contact Fog Fest Coordinator Kathy Johnson at

Pacific Coast Fog Fest Board of Directors Seeks Community Support to Make This Year’s Event Possible

Pacifica, CA April 10, 2024 — To our fellow community members who love Fog Fest and want to see it happen this year, we invite you to get involved! We are currently recruiting volunteers to fill specific roles that are necessary to put on the 37th Annual Pacific Coast Fog Fest.

This year we are up against some significant challenges with recruitment, regulations and rising costs. Since our last public update, I’m glad to share that we have added 8 new members to our team and continue to optimize our budget. However, there is still a very high chance that if we do not address the current needs this year’s Fog Fest will not happen. That would crush our community — local businesses and organizations would suffer and we would potentially lose this cherished, long standing tradition forever.

So I ask for your help once again. Please see below and reach out if you can join the effort to #SaveFogFest!

Will you join one of the following teams?

  • Legal
  • Security
  • Website Management
  • Fundraising & Sponsorships
  • Marketing & Communications
  • Cashier Training & Management

If so, please contact John Beckmeyer at

Are you interested in making a contribution and/or sponsoring? For more information, please contact John Beckmeyer at

Did you know? All proceeds from the festival each year are given back to the community groups that participate. The total amount awarded since the year 2000 is over $1.25 million!

On the festival days, our community groups staff booths, handle parking lots, marshall the parade, act as block captains helping out visitors throughout the day, hang banners, put out traffic control signs, move equipment, and more.

If you or someone you know is part of a community group who wants to raise funds AND support our community with its largest event of the year then please contact Kathy Johnson, Fog Fest Coordinator at

Thank you for reading and for your continued support.

Yours in community,
John Beckmeyer
Acting President, Pacific Coast Fog Fest


Celebrating 37 Years September 28th & 29th 2024

10am - 6pm on Palmetto Ave. in Pacifica.
Admission is Free!

About the Fog Fest

The Pacific Coast Fog Fest each year promotes the City of Pacifica, attracts visitors, celebrates our community and raises funds for local community groups as well as the “Gift for Pacifica Fund.” Now over 50 groups benefit and to date, an amount of $1,250,000 has been donated back.

The Fog Fest was created in 1986 to promote Pacifica and to celebrate our marvelous coast. The last full weekend of September was chosen because historically the weather is unbeatable. The Fog Fest kicks off Saturday morning at 10 am with the Parade, honoring the local community and a competition for best float. Then stay and enjoy our Arts and Crafts booths, Food and Beverage booths, Music & Entertainment, Family Fun Fest and a variety of other activities.

Learn More about Fog Fest

2023 Official Beer Sponsor of Fog Fest

805 Firestone Walker Beer  

2023 Stage Sponsors

Vinefast Logo   Lytt  


Recology Waste Zero   City Toyota   Serramonte Ford   Direct Mortgage Funding Pacifica   Tri Counties Bank   Moose Lodge   Path Water